The Presentation Secrets of Steve Jobs [FREE PDF]

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TABLE OF CONTENT

ACT 1 CREATE THE STORY 1

SCENE 1 
Plan in Analog 3
SCENE 2 
Answer the One Question That Matters Most 15
SCENE 3 
Develop a Messianic Sense of Purpose 27
SCENE 4 
Create Twitter-Like Headlines 39
SCENE 5 
Draw a Road Map 49
SCENE 6 
Introduce the Antagonist 63
SCENE 7 
Reveal the Conquering Hero 75

INTERMISSION 1 Obey the Ten-Minute Rule 83

ACT 2 DELIVER THE EXPERIENCE 85

SCENE 8 
Channel Their Inner Zen 87
SCENE 9 
Dress Up Your Numbers 105
SCENE 10 
Use “Amazingly Zippy” Words 113
SCENE 11 
Share the Stage 127
SCENE 12 
Stage Your Presentation with Props 137
SCENE 13 
Reveal a “Holy Shit” Moment 151
INTERMISSION 2 
Schiller Learns from the Best 161

ACT 3 REFINE AND REHEARSE 165

SCENE 14 
Master Stage Presence 167
SCENE 15 
Make It Look Effortless 179
SCENE 16 
Wear the Appropriate Costume 195
SCENE 17 
Toss the Script 199
SCENE 18 
Have Fun 207

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